AutoResponders

Do you need Autoresponders? Freebie trial or Paid Account? Which is Best?

When it comes to marketing your products online, it is a known fact that before you try and sell anything, you need to learn how to build a list of prospects to market to. Your list is the most important factor in determining if your business is going to last. Your list is what will generate sales for you automatically throughout the year, 24 hours a day.

In order to build your list, you need an autoresponder account with a reputable, established autoresponder company . The question here is if using a free autoresponder account (as opposed to paid) will be an advantage or a hindrance to your business.

Let me explain the 2 main differences and what you should look out for when deciding between a paid account and a free account.

1. In a free account, your messages will most likely be plastered with advertising that gives no monetary benefit to you, while taking up valuable space in your outgoing messages. Your paid account should have zero outside advertising, giving you the entire message to use for your marketing.

2. A free autoresponder account may not give you the ability to export (download) your leads so you can import them into a different system in the future. ie. you have no control over the leads you’ve worked so hard to collect. With your paid account you would be able to export your list whenever you like, giving you the freedom to use your leads as you see fit.

It’s quite obvious (at least to me) that if you’re serious about building your list, and building your online business, you need to have complete control over your leads and prospects. If you decide on a free autoresponder account you will get to the point where you’ll need to move your list for whatever reason. If your autoresponder company does not give you control of your leads, you’ll have to start from scratch in building your list all over again from your new system. This could easily put you behind by months (or even years) in your marketing efforts.

So in conclusion, there are many things wrong with starting with a free autoresponder account, and doing so will only cause you pain and inconvenience down the road.

Solution? Get a paid account with a solid reputable provider.

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